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CONVERSE – PRIDE

CONVERSE – PRIDE

Converse asked us to bring customization to the top floor of their Soho flagship, kicking off with Pride month. We built a shop-in-shop with 360 customization counter and four table top heat presses that allowed consumers to get chucks, tees, and totes personalized with limited-edition patches, pins, and prints. Photo opps celebrating NYC and Pride added energy and engagement.

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