For their fifth avenue flagship store, ASICS asked us to showcase their Glide Ride sneaker using their Run Analyzer app in a fresh and shareable way.

We created a 16’ x 12’ aluminum frame with light panels and monitors surrounding a treadmill. Runners could test the shoe while the app analyzed movement, showing saved energy and improved form.

On the rest of the floor, we built and installed lit shoe pedestals, light boxes, and window display monitors facing 47th street and fifth avenue.